Saturday, November 28, 2020

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Home Health & Fitness Michael Douglas and Danny Devito Explain POLST

Michael Douglas and Danny Devito Explain POLST

I hope that videos just like the Michael Douglas / Danny Devito PSA spot for the little-known acronym POLST (Practitioner Orders for Life-Sustaining Treatment) become the norm. The spot was directed by Gerry Graf according to AdAge.

While the topic of POLST probably won’t get a ton of coverage in the current climate sexier causes, I applaud Gerry, Michael, and Danny for being great sports and helping the Goals of Care Coalition of New Jersey (GOCCNJ) get the word out on a topic that isn’t top-of-mind, and is however important, particularly in a time of Covid-19 where the family may not be at your side when a healthcare practitioner must be making decisions relating to your health.

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Kevin Lee
Co-Founder Didit a marketing/tech firm, CEO of eMarketing Association & Founder cause marketing nonprofit. I invent marketing platforms & launched We-Care ($8+ million for nonprofits via cause-marketing) 4 books, 500+speaking engagements, & 700+ articles. Yale MBA - live in Scarsdale with family.


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